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May 06 ABCs of Web Design Newsletter

Your Moderator Theresa Wilkinson

(theresaw@columbus.rr.com)


If you would like to opt-out of this newsletter, please send an email to theresaw@columbus.rr.com.

In this month’s newsletter –

*Introductory comments

*Question of the month

*Wrap up


****Introductory comments****

I am getting a lot of contact work lately. And with it comes a lot of questions about SEO. So, onto the question.

****Question of the month****

Question: I am going to do some limited SEO work for a client. She wants me to research keywords for three web sites and write the META tags for each site and no site content will be rewritten to include keywords. Is this a good approach to get search engine rankings?

Answer: In my experience, the best way to get rankings is to combine META tags with site text rewritten to include keywords. Over time, META tags were severely abused so search engines started given visible site text more weight. Today, META tags are fairly irrelevant to most of the larger search engines though some of the smaller ones still use them. As I have stated in many of my SEO articles, the best way to get rankings is with your page’s Title tag and site text.

**********

Recent Clients of W-edge design:

Moonhorse Art Studio
Lash Publications
PDT Communications
Nancy Paul and Associates
Cabella Creations
Compton Creative
Timary Lee Photography
Healing Environments

****Wrap up****

I am also the chapter leader of DigitalEve Columbus and I recently redesigned the web site. One of the developers who was helping me with a RSVP page also put all the site pages in to ASP. The rankings for the HTML pages were very high. So I am interested to see if the pages will keep their rankings in ASP. I will let you know. Feel free to email me any questions! Thanks for reading my newsletter.

Please send all questions to theresaw@columbus.rr.com.

To see the articles from my print web column, go to http://www.w-edge.com/articles.htm

Feel free to forward this email in its entirety to anyone you feel might be interested in it.

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"Theresa - I just wanted to let you know how much my business has increased since you took over my website. What I am delighted about is that I am receiving good, solid business leads from my target audience. How do you do that?" Sylvia Watson, President, Healing Environments with Feng Shui
"I wanted to let you know that our rankings on Google are now in the top 3, on almost every search we've conducted (most of them are in 1st place)—without using quotes to call out specific phrases. This is in searches that result in over 20,000 pages per search. We're backlogged with orders until late June, possibly July. You ROCK!” Diana Holycross, Tiles with Style."
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