|
|
newsletter
February ABCs of Web Design Newsletter
If you would like to opt-out of this newsletter, please send an email to
theresaw@columbus.rr.com.
Introductory comments
My latest article just came out called
The "Right" Keywords and I am
busy writing my next article on SEO spam. It truly amazes me how many people
do this and the companies who promise top positions or guarantees for top
positions. In order for these companies to get these positions as quickly as
they promise – they are using SEO spam. So if you decide to use one of these
questionable companies, be careful because YOU and your site will pay the
price for their blatant disregard for the rules. If you do SEO the right way
– it really does not take that long for your site to start grabbing the top
positions – in my experience it is only a matter of weeks. On to the
question…
Question of the month
Question: I get asked a lot about how I stay up on all the SEO changes
in the industry so I thought I would tackle that one for this month’s question.
Answer: I thought I would list the sites that I frequent the most for
information on SEO (most of these are also listed on my
resources
and I am in the process of overhauling this page to add even more useful sites):
- Search
Engine Marketing Forums – I visit this site almost daily. I always find
great information here and it is by far the best SEO forum I have found. What I
like best is the variety of info, from SEO 101, Webmaster info, SEO contract
work, to database management – you can find almost anything here.
- ClickZ Today – This site
has really improved over the last two years in my opinion. Granted they have
more SEO articles on here now but they also have a column dedicated to improving
web site conversion (though it could be more helpful than it is). But like I
said before – the SEO information is now really good.
- Traffick.com – When I
want the real dirt on an SEO rumor floating around the forums, I come here to
get the real deal. This site has great, up-to-date information on the ever
changing world of SEO.
- Google – Yes,
believe it or not, I actually do come here and check and see if anything is new
or updated -- seems logical to me to check here since this is the number one
search engine in the world!
- I also subscribe to a several SEO newsletters -- probably the most useful
one I have found is
High Rankings Advisor.
Wrap up
Luckily I like to do research and I usually do my homework on any project
first until I do enough to feel really comfortable. For example, I will be
starting a Google Adwords campaign very soon so I started frequenting the SEO
forums on that subject to read about issues other SEOs are experiencing. I also
purchased Andrew Goodman’s “21 Ways to Maximize ROI on Google Adwords Select.”
An Excellent resource too! Now I am now busy gathering the keywords I think I
can get good traffic for and writing the ads I think people to click on.
One of the things I love about working in the Internet industry is the fact that
things do change so quickly and you are forced to stay on top of this
ever-changing work. To me, that is what makes it fun – but then I do like to
learn things and I definitely love challenges. Thanks for reading my
newsletter!
Please send all questions to
theresaw@columbus.rr.com.
To see the articles from my print web column, go to
http://www.w-edge.com/articles.htm
Feel free to forward this email in its entirety to anyone you feel might be
interested in it.
|
|
|
|
Email us
or call us at 614.850.9368 |
|
|
|
|
"Theresa - I just wanted to let you know how much my business has increased since you took over my website. What I am delighted about is that I am
receiving good, solid business leads from my target audience. How do you do that?" Sylvia Watson, President, Healing Environments with Feng Shui |
"I wanted to let you know that our rankings on Google are now in the top 3, on almost every search we've conducted (most of them are in 1st place)—without using quotes to call out specific phrases.
This is in searches that result in over 20,000 pages per search. We're backlogged with orders until late June, possibly July. You ROCK!” Diana Holycross, Tiles with Style."
more testimonials... |
|